QVL Models
QVL Models, Inc. (“QVL Models,” “QVL,” “we,” “us,” or “our”) respects your privacy and is committed to handling personal information responsibly.
This Privacy Policy explains how we collect, use, disclose, protect, retain, and otherwise process personal information when you use QVL websites, web applications, mobile applications, QVL Models, QVL Education, QVL Copilot, portfolio tools, brokerage-connected features, backtesting, analytics, and other products and services that link to this Privacy Policy (collectively, the “Services”).
QVL Models operates a technology platform that provides proprietary market intelligence, market-specific trading models, portfolio tools, education, analytics, research, backtesting, and AI-assisted functionality. QVL’s proprietary volatility-intelligence engine powers multiple retail-facing models and related tools available through the Services.
This Privacy Policy does not replace the privacy policies of third parties such as your broker, bank, payment processor, device provider, or financial-account connection provider.
The information we collect depends on the Services you use and the features you choose to enable.
Account and Profile Information
When you create or maintain a QVL account, we may collect information such as:
Passwords are protected using cryptographic password hashing. QVL does not store your password in readable form.
Identity, Eligibility, and Onboarding Information
Depending on the Services you use, we may collect or process information relating to:
Where a third-party provider performs verification, that provider may collect additional information directly from you under its own privacy policy. QVL may receive verification results, status information, and information needed to complete onboarding. Identity verification through Plaid is described in Section 7.
Authentication and Security Information
We collect information necessary to authenticate users and protect QVL accounts and systems, including:
Connected Brokerage and Investment Account Information
If you choose to connect a brokerage or investment account, QVL may receive and process information made available through the connection provider, which may include:
The information available to QVL depends on the provider, financial institution, account type, and permissions you authorize.
QVL currently uses providers including Plaid and SnapTrade for supported connected-account functionality.
QVL Model, Portfolio, and Trading Information
When you use QVL Models or portfolio features, we may collect or generate information such as:
QVL distinguishes between data generated within the QVL platform and data received from external brokerage or investment accounts.
QVL Education Information
When you use QVL Education, we may collect information such as:
Backtesting and Strategy Information
When you use QVL backtesting or strategy-development tools, we may process:
Billing and Subscription Information
QVL uses third-party payment providers, including Stripe, to process subscription payments.
Payment-card information is entered through Stripe or another applicable payment provider.
QVL does not store your full payment-card number or card security code.
QVL may receive and retain information such as:
QVL Copilot Information
When you use QVL Copilot, we may process information including:
More information about QVL Copilot appears in Section 5.
Voice Information
Where QVL Copilot voice functionality is available and you choose to use it, audio may be processed to:
Availability of voice features may vary by platform, account, or product release.
Device and Notification Information
If you use QVL mobile applications or enable notifications, we may process:
Support and Communications
If you contact QVL, we may retain information contained in:
Technical, Security, and Usage Information
We may collect technical and operational information necessary to operate and protect the Services, including:
QVL applies privacy and security controls designed to reduce unnecessary exposure of sensitive financial information in logs and monitoring systems.
We use personal information for purposes including:
We may also use aggregated, anonymized, or de-identified information for analytics, research, service improvement, and business planning where permitted by law.
Financial-account information is particularly sensitive, and QVL applies additional controls to connected-account data.
Broker Authentication
When you connect a supported brokerage or investment account, authentication takes place through the financial institution or connection provider.
QVL does not receive or store your brokerage password.
Instead, QVL may receive a provider-issued access credential or token that allows the Services to perform the activities you authorized.
Plaid
Plaid may be used for supported read-only financial or investment-account functionality.
Depending on the applicable connection, QVL may receive information such as holdings, balances, account information, and transaction history.
QVL does not use a Plaid read-only connection to place brokerage orders.
SnapTrade
SnapTrade may be used for supported brokerage connections that permit portfolio synchronization and, where available, trade-capable functionality.
Capabilities vary depending on the brokerage, account, jurisdiction, and permissions available through SnapTrade.
No Custody or General Withdrawal Authority
Connecting a financial account to QVL does not give QVL custody of your assets.
QVL does not obtain general authority through the connection to withdraw or transfer money out of your brokerage account.
Live Orders Require User Approval
A QVL signal, modeled trade, QVL Copilot response, portfolio calculation, alert, or background process does not by itself authorize a live brokerage order.
QVL is designed so that a live brokerage order requires the applicable explicit user approval before submission.
Broker Is the Source of Truth
Your brokerage or financial institution remains the authoritative source for actual:
QVL information may occasionally differ temporarily because of synchronization timing, external trades, market-data timing, or provider availability.
QVL uses technical, administrative, and organizational safeguards designed to protect personal information based on its sensitivity.
These safeguards include, where appropriate:
Sensitive financial information may be decrypted within authorized QVL systems when necessary to provide a feature you requested, for example:
QVL’s ordinary internal administration and customer-support tools are designed to limit access to raw sensitive brokerage information where that information is not necessary for the staff function being performed.
No system of electronic transmission or storage can guarantee absolute security.
QVL Copilot is an AI-assisted feature that helps users work with market information, QVL products, portfolio analytics, education, research, backtesting, and other supported functionality.
Information Copilot May Process
Depending on the request and your permissions, QVL Copilot may process:
Live Portfolio Information
Copilot does not receive unrestricted access to all of your connected financial information simply because an account is connected.
Where live portfolio information requires a permission or consent control, QVL checks the applicable authorization before using that information in Copilot.
Where authorized, QVL is designed to provide only information reasonably necessary for the requested task.
Depending on your request, this may include selected information such as:
QVL does not provide Copilot with your brokerage password.
AI Service Providers
QVL currently uses Microsoft Azure AI infrastructure, including Microsoft Foundry and related Azure AI services, to support QVL Copilot.
Information processed through these services is subject to QVL’s arrangements with those providers and their applicable enterprise privacy and security terms.
QVL does not intentionally use customer brokerage passwords, provider access credentials, or full brokerage account identifiers as general-purpose AI training data.
Saved Copilot Chats
QVL may save Copilot conversations so that you can access conversation history across supported QVL platforms.
Saved chat history may include:
Where supported, users may delete saved Copilot chats.
Deleting a saved chat may not immediately remove separate security, audit, de-identified, or redacted operational records that QVL is required or permitted to retain.
Copilot Memory
Where QVL Copilot Memory is enabled, QVL may retain selected information between conversations to make future interactions more useful.
Memory is intended for information such as:
QVL’s Memory controls are designed not to intentionally retain the following as persistent preference memories:
Where available, QVL may provide controls to review, edit, disable, or delete Copilot Memory.
Memory is distinct from saved chat history.
Operational and Quality Information
QVL may retain limited or redacted Copilot operational information for purposes such as:
Copilot Does Not Authorize Sensitive Actions
A Copilot response does not, by itself, authorize:
Sensitive actions remain subject to the applicable confirmation, authentication, and authorization controls.
QVL may support authentication using passkeys based on WebAuthn.
Passkeys may use your device’s security system, including:
QVL does not receive or store the facial scan, fingerprint image, biometric template, or other biometric information used by your device to authenticate you.
QVL receives and stores cryptographic information needed to verify the passkey, which may include:
The biometric check itself occurs on your device or through your operating-system/passkey provider.
Why QVL May Use Plaid Identity Verification
QVL may use Plaid Identity Verification (“Plaid IDV”) as part of its account verification process. Plaid is a third-party identity-verification service provider. QVL may use it to confirm that a person creating or using a QVL account is who they claim to be, and to help prevent identity fraud, impersonation, unauthorized account creation, and misuse of QVL accounts.
Plaid IDV is not necessarily available in every QVL product, region, or account type. When QVL’s Plaid Identity Verification process is enabled, you may be asked to complete identity verification through Plaid. Plaid IDV is separate from, and in addition to, Plaid’s connected-account functionality described in Section 3.
Separate Notice and Consent
Plaid IDV is performed with separate notice to you and your separate consent. Before identity verification begins, QVL will inform you that your identity information will be provided to and processed by Plaid for verification purposes. Your general acceptance of this Privacy Policy is not treated as your consent to Plaid IDV. If you do not consent, you may decline to proceed, although QVL may then be unable to provide features or account access that require identity verification.
Information Plaid May Collect or Process
Depending on the verification method and the workflow configured by QVL and Plaid, not every item below is collected in every case.
Identity information
Depending on the verification method, this may include:
Government identity documents
Plaid may ask you to photograph or upload a government-issued identity document, such as a driver’s licence, passport, provincial or state identification card, or another supported government identity document. The document may contain your photograph, name, date of birth, address, document number, expiration date, and other information printed on or encoded in the document.
Selfie or short video (Selfie Check)
Plaid’s Selfie Check may capture a selfie image or, more commonly, a short video of your face. This is used to:
Facial and Biometric Information
Plaid may analyze facial features or facial geometry derived from the photograph on your identity document and from your selfie or video in order to perform identity matching, liveness detection, fraud prevention, and related verification checks. This information may be considered biometric information under applicable law. This analysis is performed by Plaid and its service providers, not by QVL.
Because selfie, video, and facial analysis may involve biometric information, QVL intends to give you a separate biometric notice and ask for your separate consent before this step begins.
Device Authentication vs. Identity Verification
QVL’s use of Face ID, Touch ID, fingerprint authentication, Windows Hello, or passkeys to sign in to QVL is separate from Plaid Identity Verification, and the two must not be confused.
For passkey and device authentication (Section 6):
For Plaid Identity Verification (this Section 7):
These are separate processes. Plaid’s facial verification is not part of QVL’s passkey system.
Verification Results
Plaid may produce verification outputs such as:
QVL does not necessarily receive or store every raw field or output that Plaid generates.
What Plaid Processes
Plaid performs the identity-verification processing, including document checks, selfie and liveness checks, and facial matching. Plaid’s retention of information is separate from QVL’s. Plaid may retain and process information in accordance with its agreements with QVL, its applicable privacy disclosures, configured retention or redaction settings, and applicable law. You can review Plaid’s practices in Plaid’s privacy information at plaid.com/legal.
What QVL Intends to Retain
QVL’s intended production architecture is designed so that QVL does not retain the following in its own systems:
QVL may retain limited information needed to operate and demonstrate the verification process, such as whether verification was completed, the verification status or outcome, a Plaid verification-session identifier, timestamps, a limited reason or status code, the number of verification attempts, and records of the notice and consent you were shown.
QVL retains verification-related information in accordance with its applicable retention requirements, legal obligations, security requirements, and approved records-retention practices, as further described in Section 13.
Your Privacy Rights and Choices
You may decline or stop identity verification before it is completed, although QVL may then be unable to provide features or account access that require it.
Depending on where you live, you may have rights to request access to, correction of, or deletion of personal information, to withdraw consent where applicable, or to exercise other applicable privacy rights, as described in Section 14. To make a request, contact privacy@qvlmodels.com. For information that Plaid processes on QVL’s behalf, QVL may coordinate with Plaid as appropriate to fulfil an applicable request.
Requests may be subject to identity verification, applicable legal exceptions, fraud-prevention requirements, regulatory obligations, and permitted retention requirements. QVL and Plaid may be legally required or permitted to retain certain information, so deletion cannot be guaranteed in every case.
Availability
Plaid Identity Verification is not available to all users. Its availability remains subject to QVL completing its technical, security, legal, and Plaid production-readiness checks. We will update this Privacy Policy if our identity-verification practices change.
QVL uses third-party payment providers, including Stripe, for supported subscription purchases and billing.
Payment information is generally entered into a payment-provider-hosted interface rather than directly into QVL systems.
QVL may use payment and subscription information to:
QVL does not store your full payment-card number or card security code.
Payment providers process payment information under their own terms and privacy policies.
QVL may disclose personal information to service providers and other parties where reasonably necessary to operate the Services, fulfill your requests, protect QVL or our users, or comply with law.
These parties may include:
Microsoft and Azure Service Providers
For cloud computing, databases, storage, networking, encryption-key services, AI processing, search, speech, security, and related infrastructure.
Plaid and SnapTrade
For connected financial-account functionality, identity verification (including, where enabled and with your separate consent, Plaid Identity Verification described in Section 7), synchronization, and supported brokerage features.
Stripe and Other Payment Providers
For subscription billing, checkout, invoices, payment-method management, and related payment services.
Email and Communication Providers
QVL uses third-party providers, including Resend, to send account, verification, security, subscription, model, and service communications.
Push-Notification Providers
QVL uses push-delivery infrastructure including Expo and the applicable mobile-platform notification services to deliver notifications to supported devices.
Error and Security Monitoring Providers
QVL may use service providers such as Sentry for error and reliability monitoring.
QVL configures monitoring systems with controls designed to reduce unnecessary transmission of sensitive personal or financial information.
Market, Research, and Information Providers
QVL uses external data and research services to obtain information such as:
Where QVL Copilot or another feature performs an external information lookup, QVL seeks to provide only information reasonably necessary to perform the request.
QVL does not intentionally provide these market-data providers with brokerage passwords or provider access credentials.
Professional Advisers and Business Service Providers
We may disclose information to:
where reasonably necessary and subject to applicable confidentiality obligations.
Legal and Safety Requirements
QVL may disclose information where we reasonably believe disclosure is necessary to:
Corporate Transactions
Information may be transferred or disclosed in connection with:
subject to applicable privacy requirements.
At Your Direction
We may disclose information where you direct or authorize us to do so.
QVL does not sell personal information as part of its business model.
QVL’s business model is based on QVL products, subscriptions, model access, education, technology, and related Services.
QVL also does not share personal information for cross-context behavioral advertising as part of its current business model.
QVL does not provide connected brokerage information to third parties for those third parties’ independent advertising purposes.
If QVL’s practices materially change in the future, we will update this Privacy Policy and provide any notices or choices required by applicable law.
QVL maintains safeguards designed to protect personal information against:
Our safeguards vary based on the sensitivity and nature of the information and may include:
Access to personal information by QVL personnel is restricted according to business need and system permissions.
Although QVL takes security seriously, no Internet-based or electronic system can guarantee absolute security.
You are responsible for maintaining the confidentiality of your account credentials and for notifying QVL if you believe your account has been compromised.
QVL retains personal information for only as long as reasonably necessary for the purpose for which it was collected and for legitimate business, security, legal, accounting, tax, regulatory, and dispute-resolution requirements.
Retention periods vary depending on the type of information.
For example:
Certain information may be retained longer where required by:
When information is no longer required, QVL takes reasonable steps to delete, anonymize, or otherwise securely dispose of it.
Account Deletion Requests
You may request deletion of your QVL account by contacting QVL through the privacy or support channels identified below.
Deletion of an account does not necessarily require QVL to delete information that we are legally permitted or required to retain.
Brokerage Disconnection
Disconnecting a brokerage or investment account stops future use of that connection subject to applicable provider and system processes.
Certain previously received records may continue to be retained where necessary for:
Depending on where you live and the law applicable to QVL, you may have rights relating to your personal information.
These may include rights to:
You may also have product controls that allow you to:
To exercise a privacy right, contact:
privacy@qvlmodels.com
We may need to verify your identity before fulfilling a request.
Certain rights are subject to legal exceptions.
Withdrawing consent for a particular feature may mean QVL can no longer provide that feature.
Canadian Users
Where Canadian privacy law applies, you may have rights including the ability to:
Applicable federal or provincial privacy laws may provide additional or different rights depending on your location and circumstances.
If you are dissatisfied with QVL’s response, you may have the right to contact the Office of the Privacy Commissioner of Canada or another applicable privacy authority.
United States Users
Depending on your state of residence and whether the applicable law applies to QVL, you may have additional rights such as:
Because U.S. privacy laws differ by state, the availability and scope of these rights may vary.
QVL and its service providers may process personal information in more than one country.
Information may be processed or stored in Canada, the United States, or other jurisdictions where QVL or its service providers operate.
For example, portions of QVL’s cloud, AI, security, communication, financial-connection, and payment infrastructure may operate outside your province, state, or country of residence.
When personal information is processed in another jurisdiction, it may be subject to the laws of that jurisdiction and may be accessible to courts, law-enforcement authorities, regulatory bodies, or national-security authorities where legally required.
QVL remains responsible for personal information under its control and uses contractual, technical, administrative, and organizational safeguards intended to protect information processed by service providers.
The QVL Services are intended for adults.
QVL does not knowingly offer the Services to anyone under 18 years of age.
If we learn that personal information was collected from a person under 18 in circumstances where it should not have been collected, we will take appropriate steps to address the information.
QVL may update this Privacy Policy as our Services, technology, service providers, business practices, or legal obligations change.
When we update the Policy, we will update the version and effective date shown at the beginning.
If a change is material, we may provide additional notice through:
Where required, we may ask you to review or accept an updated Privacy Policy before continuing to use particular Services.
QVL maintains version information and records of acceptance of applicable legal agreements where appropriate.
Privacy Contact
Questions, concerns, complaints, and privacy requests may be directed to:
Privacy Officer
QVL Models, Inc.
375 University Avenue, Unit 101, Suite 1111
Toronto, Ontario M5G 2J5
Canada
Email: privacy@qvlmodels.com
For general account or support questions, you may also use QVL’s applicable customer-support channel.